Behind the Scenes of No Main Character: Bailey Perrie’s Creative Journey
A Collaboration Born from Trust
Bailey Perrie’s newest release, No Main Character, is not just a music video—it’s a captivating story brought to life through an incredible collaboration with director Beau Whately. Released in 2025, this project has already gained attention for its striking visuals and powerful narrative.

Creative Freedom
From the moment Beau Whately approached Bailey with the concept, the collaboration took on a life of its own. In an unexpected move, Bailey gave Beau full creative control, trusting his vision to transform her music into a visually compelling masterpiece. The result is a stunning blend of artistry, emotion, and thought-provoking imagery.

The Making of a Masterpiece
The music video takes viewers on a journey, weaving a story where Bailey shines at the forefront, but the spotlight subtly shifts to highlight the many talented extras involved. Each person, whether on or off screen, played a crucial role in creating something truly magical. The meticulous planning of locations, the selection of unique props, and the vibrant performances from the extras all added layers of depth to the final product.

More Than Just a Solo Act
Bailey’s heartfelt appreciation for her team is evident. She openly credits Beau and his assembled crew for making the vision a reality—taking the idea of “main character energy” and expanding it to include everyone who contributed. The video echoes a powerful message: while Bailey may be the artist, the story belongs to everyone.